Project management in the development of the hotte

Project management in the development of new automobile products

ideas of project management

because automobile is a complex product composed of thousands of parts, each product is a difficult and complex system engineering from design and development to market; And because the purpose of automobile product development is to provide users with satisfactory products with the least investment, and enable enterprises to obtain the best economic benefits. Then, how to achieve this goal through effective project management will be the key to the success or failure of product development of automobile enterprises. Therefore, the idea of project management in automobile enterprises should be examined from the following aspects. The most important and longest problem of sensor failure is the overload of experimental force:

* in the direction of market demand and user satisfaction: the main reasons for the failure of new automobile product development are the following: failure to develop products according to user needs or potential needs; The developed products fail to meet the requirements of international and national laws and regulations; The experience and lessons of previous product development are not summarized, and the project management ideas or methods of newly developed products are incorrect. General Motors clearly stipulates that the project management of new product development in automotive enterprises must meet user requirements, which refers to the development cycle, development efficiency, development price, comprehensive quality and reliability of new products, as well as the legal and regulatory requirements for maintaining the ecological environment and ensuring human health, and these user requirements will also increase with the change of market competition form

* use effective information reserves and technology accumulation: automobile enterprises must establish databases of all kinds of developed products. By fully storing the technical data of all kinds of key materials and products that need to be developed by the chemical industry and the information materials of competitor products, and through the continuous analysis and information extraction of these data, the design models and typical processes of various series of developed products are formed, In order to improve the comprehensive quality of the developed products, shorten the development cycle and reduce the development cost

* learn from and innovate at the same time: whether it is the "objective control of design assignment" required by Japan, the "Introduction to project management" required by Germany, or the "advanced planning and control plan of product quality" required by the United States, even though the contents of product development project management requirements of vehicle enterprises in various countries are different, their ideas and methods of project management are basically the same. Chinese automobile enterprises should constantly study the ideas and specific practices of automobile product development project management of foreign advanced enterprises, summarize the successful experience and failure lessons of previous product development project management, and create their own unique advanced project management methods through careful analysis

project development planning

the so-called project development planning refers to the establishment of a new product development project team, the establishment of the responsibilities of the project team members, the formulation of dynamic project implementation plans, the clarification of the project work objectives at each stage, and the provision of the work content, planning progress and evaluation requirements of each classified project

* establish a new product development project management team with the project manager as the overall responsibility: when a new product development project with high requirements appears, in order to ensure the smooth completion of the project development task according to the user's requirements, the automobile enterprise should select relevant personnel from the existing organization to form a project management team. Three points should be paid attention to during the establishment: first, determine the personnel with certain technical quality and management experience as the project manager. The responsibility of the project manager is to organize, coordinate and direct the decision-making of the research, design and development of the project undertaken, and is the highest authority for the implementation of the project. Second, establish a project management team for new product development. The enterprise shall select relevant personnel with certain technical expertise in product design, product technology, quality management, on-site construction, production management, etc. to form a project management team. Third, determine the relevant provisions of new product development project management. The project management team shall find out the internal and external technical interfaces in the project development process according to the customer's project contract requirements, and formulate relevant provisions of project management at the same time

* establish a target management system for the development of new automobile products: the target management system is to apply the idea of system theory and control theory to implement a quantitative and comprehensive target management method for product development projects according to the requirements of users. When implementing the objective system management, we should pay attention to the following points: according to the market demand, user contract requirements, national laws and regulations and the internal objective conditions of the enterprise, and on the basis of fully collecting the relevant information of competitors, we should carry out a series of investigations, analysis, research and objective optimization to determine the overall objective; After the general objective of the product development project is determined, the automobile enterprise should adopt a reasonable and simple method to decompose the general objective into several classification objectives, and then decompose the classification objectives into several sub objectives to form a goal management system headed by the project manager, including all members of the project management team; Find out the key objectives in the objective system, and formulate evaluation standards for the completion requirements of the key objectives

* adopting concurrent engineering technology to formulate the project implementation plan: the project management team headed by the project manager and using concurrent engineering technology are common management methods in the new product development project management of foreign automobile enterprises. Concurrent engineering technology is a systematic method that implements a parallel and integrated project implementation plan for product development, process development and auxiliary process development, and urges the project management team to always consider all factors (including quality, cost, schedule and user requirements) in the whole development cycle from concept formation to project completion. Automobile enterprises should establish a working foundation for the application of concurrent engineering technology, that is, all members of the project management team must accurately and clearly use a unified data standard language; Adopt design standardization or process modularization; A product life cycle database should be established, including the data of the five elements (human, machine, material, method and environment) of the enterprise's product manufacturing process and product performance data. Finally, the working steps of concurrent engineering technology are determined, that is, training the members of the project team; The value and feasibility of applying concurrent engineering technology are analyzed according to the original structure of these fixtures, which has its own advantages and disadvantages; The various plans planned should be compared according to the project development cycle and development efficiency; Study the content of process activities required for the implementation of concurrent engineering technology; Regularly inspect, evaluate and assess the key nodes of the formulated project implementation plan according to the development cycle, development cost and comprehensive product quality required by users

project implementation control

generally speaking, the whole process of automotive product development project management should have five stages and 16 steps. Planning stage: set up a project management team, ★ Market Forecast of development products, ★ feasibility analysis of development products; Design stage: ★ scheme design of development products, ★ technical design of development products, ★ working drawing design of development products; Sample trial production: sample trial production of developed products, sample test of developed products, ★ sample identification of developed products, ★ improved design of developed products; Small batch trial production: small batch trial production of developed products, ★ small batch identification of developed products, ★ two-day trial production of developed products, ★ trial sale of developed products, ★ finalization identification of developed products; Mass production: ★ user service. All the key nodes marked with ★ are the key nodes of automobile product development project management. Automobile enterprises should form targeted inspection and review requirements for these key nodes and conduct reviews

the control points at each stage of project management implementation are as follows:

* the key points at the project planning stage should meet the needs of the market

* the focus of the project design stage should meet the needs of users. Main work: whether the project implementation plan and overall scheme are recognized by users; Whether technical and economic analysis is carried out for the overall scheme of the project; Whether the design input review of the project is recognized by users; Whether the design output review of the project meets user requirements; Whether the manufacturability of the project assembly structure and the conformity of the product technical performance indicators are analyzed; Whether the key technologies and production capacity used in the project are analyzed; Whether the failure mode and its impact analysis of the development product are analyzed; Whether the tests and test equipment selected for the project are analyzed; Whether the key outsourced parts can meet the product requirements

* the focus of the sample trial production stage is to meet the performance needs of users. Main work: whether the product drawings and process documents are complete, correct, unified and clear; Whether the mechanical capacity of the trial production equipment meets the requirements and whether the accuracy of the test equipment meets the requirements; Whether the key process capability of the developed product meets the specified accuracy requirements; Whether the assembly process, operation convenience, product safety, packaging conditions and transportation requirements of the developed products meet the requirements; Whether the process failure mode and its impact analysis are carried out; Whether the standardization of developed products meets the requirements; Whether the full performance test report and full-scale inspection report provided meet the user's requirements; Whether the sample trial production identification report is sorted out according to the user's requirements; Whether to organize a multi-party demonstration team to identify the trial samples; Whether the relevant rectification of sample identification is carried out: the equipment is equipped with many friction pairs, and necessary measures are taken to implement it

* in the small batch trial production stage, the focus is on the production capacity to meet the needs of users. Main work: whether to analyze the batch production capacity; Whether the rationality and economy of process flow, process specification and inspection specification are analyzed; Whether to analyze the enterprise's testing ability and testing ability; Whether the quality capability of outsourcing enterprises is analyzed; Whether the mechanical capacity of equipment and the effectiveness of process equipment are analyzed; Whether to analyze the operation cost; Whether the enterprise carries out two-day trial production verification and implements rectification requirements according to user requirements; Whether the enterprise carries out the type identification of the developed products and implements the rectification requirements according to the user's requirements

* the main focus of the batch production stage is on long-term quality stability and enterprise cost reduction. Main work: whether the process discipline related to mass production is implemented according to the determined requirements; Whether the quality records and quality information at the production site are regularly analyzed and processed as required; Whether the format of process documents and records related to batch production is determined and meets the production requirements; Whether the automobile enterprise has established a continuous improvement mechanism; Whether the automobile enterprise establishes user files and regularly visits users; Whether the automobile enterprises regularly evaluate the opinions of users and analyze their complaints; Whether the automobile enterprise regularly analyzes the product cost and formulates the continuous improvement effect; Whether the automobile enterprise regularly conducts product audit, process audit and internal quality system audit, and tracks the effectiveness of rectification